Day 15 of 30: Choose Your Content Types

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Day 15 of 30: Choose Your Content Types

🎯🏆🎉 How to Succeed in Social Media? In the next 30 days, we will give you 30 daily strategies filled with tips and valuable takeways for you to succeed in your business, as an influencer, freelancer etc.

Day 15 of 30: Choose Your Content Types

Start thinking about the types of content that will benefit your brand the most, while keeping your audience engaged.

Refer back to the buyer persona you created to help determine if an image linking to a blog post would perform better than a Twitter chat or a Facebook Live broadcast. Consider the resources available to you to determine if you can create a high-quality how-to video or if you need to scale down your efforts and create an infographic using the same content.

For best results, diversify your content to keep your audience interested. If you post the same type of content day after day or week after week, your audience will inevitably disengage.

Here’s a list of possible content types you can start incorporating into your social marketing strategies.

  1. Memes
  2. GIFs
  3. Infographics
  4. How-to’s – Polls
  5. Contests
  6. User-generated content
  7. Photo and video

Before you start searching for content to share on social, you need to figure out what your audience actually likes. One way to do that is to look at past social media posts to see which were most successful.

Make sure you’re sorting your messages by the metric that is most important to you, whether that’s clicks, responses, or total reach. Once you have an idea of what kind of content works best, you can move onto the next step.

Pull all of your unique social media analytics with a tool like Sprout Social, Twitter, or Facebook Insights.

Source: https://sproutsocial.com/

 


Time to get to work, set your goals first. Comment down below your day 15 progress. Don’t forget to tag in your progress and use hashtag #socialsuccess30dayschallenge

Download this guide for Free worksheet for Day 15.

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