Day 21 of 30: Create a Call To Action

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Day 21 of 30: Create a Call To Action

🎯🏆🎉 How to Succeed in Social Media? In the next 30 days, we will give you 30 daily strategies filled with tips and valuable takeways for you to succeed in your business, as an influencer, freelancer etc.

Day 21 of 30: Create a Call To Action

Not all of the content you share on social needs to encourage customers to take action.

You may even find that some of your most popular posts are those that simply showcase your brand personality or provide a good laugh for your audience. Zulily, an online retailer, shared a picture of their Seattle hometown with the simple CTA to comment with favorite cities to explore.

If a primary goal of your social marketing is to generate new leads and guide people into your sales funnel, you need to give your audience their next step with you. Include very clear and obvious CTAs on those posts that you are using to drive action.

According to CrazyEgg, most CTAs include the following components:

  1. Offering something in order to reduce risk
  2. Giving the prospect more confidence toward the buying decision, focused on the benefits of trying it out.
  3. Explaining what the next steps are. Should the prospect click? Download Now? Share on social?
  4. Encouragement to act quickly, limited timeframe to respond, or an otherwise compelling reason to take action.
  5. Source: https://sproutsocial.com/

 


Time to get to work, set your goals first. Comment down below your day 21 progress. Don’t forget to tag in your progress and use hashtag #socialsuccess30dayschallenge

Download this guide for Free worksheet for Day 21.

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